Meet Margot. Though she was conceived in 2017 in Italy, Margot is both a charming shop and relaxed accommodations in the idyllic Charlevoix, Michigan.


…just before departing for Italy in September 2017, we purchased 107 Mason Street, in the middle of downtown Charlevoix.

In Italy we stayed at an inspirational farmhouse in Puglia, Masseria Moroseta, the home of Carlo and Beppa. Set on five hectares of organic olives groves with views of Ostuni and the Adriatic Sea, Masseria Moroseta offered a wonderful respite that tapped all the senses – the perfect place to foster creativity. Our evenings started with our dear friends, conversation and pre-dinner Negroni’s, the iconic Italian cocktail. It’s the perfect drink – satisfying, fun, complex yet simple. In changing out the gin for vodka, we also changed the name of the quintessential Negroni and affectionally called it “Margot”. After a few evenings and, well, a few too many cocktails, Charlevoix’s Margot was born.

Margot is a unique property, traditional yet with a twist – as in the cocktail. The main house was built in the late 1800’s and though it has been modernized over the years there are still hints of historical charm throughout. Different owners added to and changed the property and with our ownership we too have made changes, updating where needed to create a special place.

The Shop offers an interesting collection of utilitarian home goods, timeworn and modern pieces suggesting contrast and balance.

Margot's seasonal accommodations offer three distinct, adjacent spaces that are furnished with the Shop’s offerings.

We are excited to welcome you to Margot.